Automating routine tasks
transforming insight into action—a digital shiftthat has advanced sales in recent years. Will AI take over digital marketing?If utilized creatively and with the consumer’s wants, needs and desires atheart, the use of AI in marketing offers incredible rewards in terms of growth,evolution, development, and ongoing success in an increasingly competitivedigital landscape. AI will continue to play an increasingly important role indigital marketing by augmenting human capabilities, ,and
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successful digital campaigns and advance yourcareer. We live in a culture where celebrities can be powerful influencers. Asa result, many celebs increase their personal brand and earning power byendorsing products. Just think of all the perfume and skincare ads with famousfaces involved. But there’s a difference between simply putting your name to aproduct and being the creative force behind it, to seeing one brand acquiredfor over $600 million (Aviation American Gin) in just two years, and another(Mint Mobile) selling for $1.5 billion! That’s just what Ryan Reynoldsaccomplished by being a disrupter. The secret? Using digital marketing tacticsand clever PR that build authenticity and tap into the natural humor andsarcasm of Reynolds that
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