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An ROI greater than is considered good, and there are campaigns that achieve up to or , and even more. It depends on how good the strategy is and other unpredictable factors, such as viralization or the change in the pace of the market. One of the most difficult parts of ROI in Digital Marketing, which is why it is ideal to have the help of a group of experts, is calculating the real investment and income figures obtained. Normally, a company or business has several sources of income and expenses open, and being able to separate exactly what is obtained through a campaign is not always easy.
There are those who include, among the strategy expenses, the costs of office, material, Marketing Mexico Phone Number Data experts and other expenses, such as electricity, while other entrepreneurs decide to include only the price of the campaign for example, the money invested in Google ads. The numbers can change considerably. On the other hand, to really calculate the income obtained through an advertising campaign, it is necessary to have a Marketing expert who can really monitor what part of the profits correspond to the strategies adopted. To do this, you must analyze clicks, leads , mentions, traffic, conversions and other factors for which it is necessary to have specific tools.
As you can see, calculating ROI is simple, but getting the data to do so requires a little more work. . How can ROI help you grow your company? ROI or return on investment is such an intuitive figure that many people tend to think that it is of no use. It is easy to check, at a glance, whether a strategy has been successful or not, and that is why many businesses do not bother to take this analytics into account. This is a serious error. As you have seen above, calculating ROI is not so simple, and sometimes including some figures or others allows you to obtain different results.
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發表於 2024-3-12 14:29:13