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Google the services you offer and if your company appears on the first two pages, then you are doing it right. But if not, don't panic, because there are many effective ways to generate the impact you need and there are two practices in particular that you can start: organic positioning , with SEO, and paid positioning, with advertising on Google . Below we will define the characteristics of each of them so that you can choose what best suits you for the moment. Organic web positioning.

SEO and keywords One of the methods to increase your position in Google searches consists, mainly, in optimizing the content of your site. It is not feasible to rise in position if you write anything or if you describe your services in random ways. First of all, you have Digital Marketing Service to understand the user, who will need our services, what language do they use? What words do they use to search for your business on the web? For this, you have to do an analysis of the target , the market, the competition and extract.



Using specialized methods, key words and phrases that help you truly position yourself, and that make you visible to those who need you. In SEO positioning, it is important to create quality content. Your menus and descriptions are key pieces, but so could, for example, a blog that helps you scale faster. Google loves content, and greatly respects the pages that know how to take advantage of it and that expose it. To achieve organic web positioning through an SEO strategy, there are many tools.